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How can localization help in growing logistics & supply business in foreign countries. Will it be a smart choice in developing businesses?
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Marjolein Snippe Netherlands Local time: 10:50 Member (2012) English to Dutch + ...
I would say it can be absolutely necessary
Nov 13, 2020
Hello rajatkulkarni,
Using Wikipedia's definition of localization ("Language localisation is the process of adapting a product's translation to a specific country or region"), I would say it is absolutely necessary if you want people outside your own country/region/culture to do business with you. Without localizing your communication material, they are more likely to misunderstand you, not take you seriously, in some cases be offended etc.
Using Wikipedia's definition of localization ("Language localisation is the process of adapting a product's translation to a specific country or region"), I would say it is absolutely necessary if you want people outside your own country/region/culture to do business with you. Without localizing your communication material, they are more likely to misunderstand you, not take you seriously, in some cases be offended etc.
Of course this depends on the exact nature of your texts, the country/people you are trying to reach etc; in some cases, this would be more of a problem than in others. Specifying your question may get you some more useful answers!
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